Boost Your SEO with 5 Free Tools

Table of Contents

1. Introduction
2. Ahrefs' Webmaster Tools (AWT)
   • Site Audit
   • Site Explorer
3. Ahrefs Backlink Checker
4. Ahrefs Keyword Generator
5. SERP Checker
6. Ahrefs SEO Toolbar
7. Conclusion

Introduction

In this tutorial, we will explore five of Ahrefs' best free SEO tools and learn how to use them effectively to improve the SEO of your website. These tools cover various aspects of SEO, including site health, backlinks, keyword research, SERP analysis, and more. By leveraging the power of these tools, you can optimize your website for better organic search rankings and increase your visibility online.

Ahrefs' Webmaster Tools (AWT)

Site Audit

The first tool we'll look at is Ahrefs' Webmaster Tools or AWT. AWT includes two core tools that can be used for any website you own. The first tool is Site Audit, which scans your website for over 100 technical and on-page SEO issues. It provides digestible reports that organize these issues, allowing you to take necessary actions to fix them.

The Site Audit tool provides an Overview report that showcases your website's health score. It represents the percentage of URLs on your site that don't have errors. Additionally, you'll find a list of the top issues that need attention. If you are uncertain about how to resolve these issues, Ahrefs also provides detailed explanations and suggestions on how to fix them.

Site Explorer

The second tool in AWT is Site Explorer. This tool offers valuable insights into your website's backlinks and search traffic data. The dashboard provides top-level metrics, including Domain Rating, total backlinks, total referring domains, keywords your site ranks for, and estimated search traffic to your website. An interactive graph illustrates the rate at which you acquire backlinks from unique websites, giving you an idea of your website's popularity.

The backlinks report in Site Explorer displays all the pages linking to your website. It offers essential metrics about the linking pages and domains, such as website and page authority values, number of referring domains, estimated search traffic to each page, and the context of the link. The tool also provides filters to facilitate data analysis and allows exporting up to 1,000 backlinks.

Ahrefs Backlink Checker

Ahrefs Backlink Checker is a free tool that enables you to examine the top 100 backlinks pointing to a specific URL or domain. By entering the URL into the Backlink Checker tool, you can discover unique websites that link to the page. This information is essential in assessing the quality and potential of backlinks that can be obtained. With this knowledge, you can create relevant content and reach out to those websites, requesting them to link to your page instead.

Ahrefs Keyword Generator

The Ahrefs Keyword Generator helps you find relevant keyword ideas for various search engines, including Google, Bing, YouTube, and Amazon. By selecting your preferred search engine and entering a relevant keyword related to your niche, the tool generates a list of the top 100 keywords. Each keyword comes with search volumes and keyword difficulty scores, allowing you to gauge their potential impact on your SEO efforts.

If you are specifically looking for keywords for your blog posts, the Keyword Generator offers a Questions tab. This tab presents keywords that contain your target keyword as a question. These question-based keywords can be highly valuable for creating informative and engaging content that answers users' queries directly.

SERP Checker

SERP Checker is another powerful free tool from Ahrefs that allows you to analyze search engine results pages (SERPs). It provides insights into the top 10 rankings for a specific keyword, along with SEO metrics for the top 3 pages. SERP Checker offers non-personalized search results from 171 countries, giving you a broader perspective on how your website performs globally.

Using SERP Checker, you can assess ranking difficulty based on metrics such as Domain Rating (DR), URL Rating (UR), and Referring Domains. The tool also provides estimated traffic data for each page, enabling you to evaluate the potential traffic you could gain from targeting specific keywords.

Ahrefs SEO Toolbar

The Ahrefs SEO Toolbar is a useful tool for various SEO tasks. While premium users can access advanced features such as keyword and SEO metrics directly within Google Search, there are several free features available for everyone. After installing the toolbar, you can easily access features like redirect paths and HTTP headers for any page you visit. The toolbar also offers a broken link scanner, a comprehensive on-page SEO report, and a breakdown of outgoing links types.

Conclusion

In conclusion, Ahrefs offers a range of free SEO tools that cover different aspects of website optimization. By leveraging Ahrefs' Webmaster Tools, Backlink Checker, Keyword Generator, SERP Checker, and SEO Toolbar, you can gain valuable insights, fix technical issues, improve your backlink profile, find keyword opportunities, analyze SERPs, and optimize your website for better search engine rankings. Explore these tools, combine them together, and start improving your website's SEO. Remember to use the links provided in the description to access these powerful tools.

Highlights

• Ahrefs offers five powerful free SEO tools to improve your website's SEO.
• AWT provides Site Audit and Site Explorer for comprehensive site analysis.
• Backlink Checker helps in finding valuable backlink opportunities.
• Keyword Generator suggests relevant keywords for your niche and blog posts.
• SERP Checker allows you to analyze search engine results pages.
• SEO Toolbar provides useful features for various SEO tasks.
• Combine these tools to optimize your website and improve search rankings.

FAQ

Q: Are these Ahrefs SEO tools free of charge? A: Yes, Ahrefs offers a range of free SEO tools as part of their toolkit.

Q: Can these tools be used for any website? A: Yes, most of these tools can be used for any website you own.

Q: Are there limitations to the Backlink Checker tool? A: The free Backlink Checker tool shows the top 100 backlinks pointing at a URL or domain. For a more comprehensive analysis, consider upgrading to a premium plan.

Q: Can I see global search results with SERP Checker? A: Yes, SERP Checker provides non-personalized search results from 171 countries, allowing you to assess your website's performance on a global scale.

Q: Do I need an account to use the Ahrefs SEO Toolbar? A: No, the Ahrefs SEO Toolbar offers several free features that do not require an account. Install the toolbar and start utilizing its capabilities immediately.