Solving Ad Account Issues: Insights from Diaries - Ep. 26

Table of Contents:

1. Introduction
2. Struggles with Facebook Ads
3. Exploring Alternative Advertising Platforms
4. Customer Satisfaction and Refunds
5. Maintaining Momentum in the Business
6. Dealing with Advertising Challenges and Frustrations
7. Reflection on Previous Issues with Facebook
8. Looking Forward to Overcoming Setbacks
9. Conclusion

Article

Introduction

Welcome back to the Diaries, episode 26! In this episode, I want to talk about my recent struggles and frustrations with Facebook ads and the impact it has had on my business. I'll also discuss how I plan to overcome these challenges and maintain momentum in the business.

Struggles with Facebook Ads

Lately, I've been experiencing difficulties with my Facebook ad account. For some reason, all of our ad spend for August got refunded back onto our credit card, leading to the disablement of our ad account. Despite my attempts to verify and explain the situation to Facebook, I haven't received any response, leaving me frustrated and unsure of what steps to take next. To make matters worse, when I created a new ad account using a different business manager, it too got disabled. This has been a nightmare, and I'm cautious about creating more ad accounts to avoid further restrictions.

Exploring Alternative Advertising Platforms

Given the challenges I've faced with Facebook, I've decided to explore other advertising platforms. One platform I plan to test is YouTube. Although our initial ads on YouTube didn't yield favorable results, we have since made significant changes to our sales page and have different videos to test. This presents an opportunity to reach a new audience and potentially increase our ad reach and profitability.

Customer Satisfaction and Refunds

While the advertising woes have been frustrating, I'm pleased with the overall customer satisfaction and low refund rate we've experienced. The majority of our customers are happy with their purchases, and refund requests have been minimal. However, there have been a few cases where customers weren't satisfied, and we promptly issued refunds. Maintaining a high level of customer satisfaction is crucial to the success and growth of our business.

Maintaining Momentum in the Business

Despite the setbacks caused by the advertising challenges, we are still experiencing organic growth. However, relying solely on organic growth is unreliable, as it's difficult to predict how many views or customers it will attract. Therefore, it's crucial for us to push as many people as possible through our system to maintain momentum and continue expanding our customer base.

Dealing with Advertising Challenges and Frustrations

The recent issues with Facebook ads have been highly frustrating. It's disheartening to see the progress we had made in scaling our business come to a halt due to circumstances beyond our control. However, I firmly believe that the setback will not define us, and we will find a way to overcome these challenges. I'm currently working on resolving the disabled ad account and exploring alternative advertising strategies to keep our business moving forward.

Reflection on Previous Issues with Facebook

Reflecting on my past experiences with Facebook, I realize that I've been fortunate to encounter relatively few issues over the years. Apart from a brief period in 2020 when my personal Facebook account got disabled, I've rarely faced any problems with ad accounts or business managers. This recent setback serves as a reminder that unforeseen challenges can arise at any time, even after a long period of smooth operations.

Looking Forward to Overcoming Setbacks

Despite the frustrations, setbacks, and uncertainty, I remain optimistic about the future. I firmly believe that setbacks are temporary and that we will come back stronger than ever. It's essential to remain focused, adapt to changing circumstances, and explore new opportunities. I appreciate the support of my audience and the resilience of my team, and together, we will navigate these challenges and continue to grow.

Conclusion

In conclusion, the recent challenges with Facebook ads have tested my patience and resourcefulness. However, I'm determined to overcome these setbacks and find alternative strategies to continue the growth of my business. Customer satisfaction remains a priority, and I will explore other advertising platforms such as YouTube to expand our reach. While the road ahead may be uncertain, I am confident in my ability to adapt and thrive in the face of adversity. Thank you for your continued support, and I look forward to sharing the next steps of this journey with you.